Wednesday, February 17, 2021

Is it A or is it B?

July 12, 2009









WHICH IS THE PURPLE COW?










If you picked image above - B you are incorrect!

My life is more than half over. I could be three years from collecting social security. And at the apex of my working career, I find myself laid off during the worst recession I have ever experienced.

But I am a Purple Cow. I have had a lifetime of remarkable jobs that have yielded exceptional opportunities.

I absolutely love that Facebook and Twitter always ask... What are you doing now?

First, what I am not doing is:
Taking quizzes, trying to figure out what color I am or on my way to a manicure (even tho I may be challenging my brain, splashing on an artificial tan while searching craigslist or I may even be painting my toenails six shades of green).

I am working on:
Several worthwhile volunteer projects, exploring the limits, re-inventing myself, seeking out a risk or two, making connections, networking and even offering up references.

Seth Godin's remarkable little book, A Purple Cow, offers up one ideavirus after another that are really worth sneezing about. While it focuses on marketing and business this book is really about the why and how of what is remarkable. If you want to succeed or succeed trying, be or create someone or something that is remarkable that people will seek out. PERIOD.

I could go on. But I need to get out there right now and be remarkable.
So... read it and leap!

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